{"id":5977,"date":"2026-06-29T09:25:16","date_gmt":"2026-06-29T07:25:16","guid":{"rendered":"https:\/\/een.si\/dogodek\/geographical-indications-and-collective-trademarks-of-crafts-and-industrial-products\/"},"modified":"2026-09-15T08:45:56","modified_gmt":"2026-09-15T06:45:56","slug":"geographical-indications-and-collective-trademarks-of-crafts-and-industrial-products","status":"publish","type":"tribe_events","link":"https:\/\/een.si\/en\/dogodek\/geographical-indications-and-collective-trademarks-of-crafts-and-industrial-products\/","title":{"rendered":"From local visibility to international opportunities: how to support expansion into foreign markets with a digital presence and LinkedIn"},"content":{"rendered":"<div class=\"povzetek\">\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-6407\" src=\"https:\/\/een.si\/wp-content\/uploads\/2026\/06\/OZS-SPIRIT-MGDS.jpg\" alt=\"\" width=\"941\" height=\"70\" srcset=\"https:\/\/een.si\/wp-content\/uploads\/2026\/06\/OZS-SPIRIT-MGDS.jpg 941w, https:\/\/een.si\/wp-content\/uploads\/2026\/06\/OZS-SPIRIT-MGDS-300x22.jpg 300w, https:\/\/een.si\/wp-content\/uploads\/2026\/06\/OZS-SPIRIT-MGDS-768x57.jpg 768w\" sizes=\"(max-width: 941px) 100vw, 941px\" \/><\/p>\n<\/div>\n<div class=\"body\">\n<p>The Public Agency of the Republic of Slovenia for the Promotion of Investments, Entrepreneurship and Internationalization (SPIRIT Slovenia, public agency) and the Ministry of Economy, Labour and Sport in cooperation with the Chamber of Crafts and Entrepreneurship of Slovenia are organizing a free professional webinar:<\/p>\n<p><b>From local visibility to international opportunities: how to use digital presence and LinkedIn to support expansion into foreign markets, <\/b>which will take place on 20 December 2020. 10. 2026 from 10:00 a.m. to 12:00 p.m.<\/p>\n<p><b>Contents:<\/b><\/p>\n<ul>\n<li>how to digitally prepare for entry or expansion into foreign markets;<\/li>\n<li>how to build the visibility and credibility of the company even before the first contact is established;<\/li>\n<li>The digital footprint of the company and its key representatives \u2013 what a potential partner sees when they check the company before a meeting, trade show or reply to an email;<\/li>\n<li>the role of LinkedIn and the personal profiles of founders or directors in internationalization;<\/li>\n<li>use LinkedIn to network and establish relevant business contacts.<\/li>\n<\/ul>\n<p>The training will be led by <strong>Ma\u0161a Butara<\/strong>, a marketing and creative strategist specializing in digital communication, social networks and content creation.<\/p>\n<p>She has more than 14 years of experience working in agencies and companies, where she developed digital strategies and content campaigns for Slovenian and regional clients. She also has experience in teaching social media and marketing strategies. <\/p>\n<p><b>Other information regarding registration and contact:<\/b><br \/>\n Publication of the event on the OZS website with mandatory online registration &#8211; below<br \/>\nLocation: ZOOM<\/p>\n<p><b>Free participation <\/b>for all companies or all interested parties<br \/>\nThe lecturer&#8217;s materials are given to all participants of the online training<\/p>\n<p><strong>REGISTRATION<\/strong>: <a href=\"https:\/\/www.ozs.si\/koledar\/brezplacno-od-lokalne-prepoznavnosti-do-mednarodnih-priloznosti-kako-z-digitalnim-nastopom-in-6a2fef90516ba6d2041e9e15\" target=\"_blank\" rel=\"noopener\">https:\/\/www.ozs.si\/koledar\/brezplacno-od-lokalne-prepoznavnosti-do-mednarodnih-priloznosti-kako-z-digitalnim-nastopom-in-6a2fef90516ba6d2041e9e15<\/a><\/p>\n<p>Education is not recorded<br \/>\nMore information on <a href=\"mailto:een@ozs.si\">een@ozs.si<\/a> and 01 \/ 58 30 822<\/p>\n<p>You are invited!<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" 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alt=\"een\"><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Public Agency of the Republic of Slovenia for the Promotion of Investments, Entrepreneurship and Internationalization (SPIRIT Slovenia, public agency) and the Ministry of Economy, Labour and Sport in cooperation 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