{"id":5754,"date":"2025-10-01T09:00:00","date_gmt":"2025-10-01T07:00:00","guid":{"rendered":"https:\/\/een.si\/?p=3942"},"modified":"2025-10-01T09:00:00","modified_gmt":"2025-10-01T07:00:00","slug":"studija-primera-msp-o-digitalni-in-zeleni-transformaciji-ter-prenosu-tehnologij-2","status":"publish","type":"post","link":"https:\/\/een.si\/en\/studija-primera-msp-o-digitalni-in-zeleni-transformaciji-ter-prenosu-tehnologij-2\/","title":{"rendered":"SME case study on digital and green transformation and technology transfer"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5754\" class=\"elementor elementor-5754 elementor-3942\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-182868e e-flex e-con-boxed e-con e-parent\" data-id=\"182868e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65780b3 elementor-widget elementor-widget-text-editor\" data-id=\"65780b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"172\" data-end=\"840\"><strong>CoGreen d.o.o.<\/strong>, slovensko gradbeno in in\u017eenirsko podjetje s sede\u017eem v Ljubljani, je specializirano za integrirane re\u0161itve gradnje s konopljo, ki jih dopolnjuje z mo\u010dnim inovativnim pristopom. Njihov glavni poudarek je na povezovanju naravnih gradbenih materialov in zelenih tehnologij. Podjetje se je podalo na pot digitalne transformacije v okviru pobude <strong data-start=\"528\" data-end=\"544\">EDIH DIGI-SI<\/strong>, ki jo koordinira Univerza v Mariboru. Pobuda podpira digitalizacijo malih in srednjih podjetij (MSP) po vsej Sloveniji z namenom pospe\u0161evanja njihove digitalne in zelene transformacije preko strokovnega svetovanja, naprednih tehnologij ter tesnega sodelovanja z mre\u017eo Enterprise Europe Network.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ecf010 elementor-widget elementor-widget-image\" data-id=\"6ecf010\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika10-300x300.jpg\" class=\"attachment-medium size-medium wp-image-3948\" alt=\"\" srcset=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika10-300x300.jpg 300w, https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika10-150x150.jpg 150w, https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika10.jpg 624w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-70ca792 e-flex e-con-boxed e-con e-parent\" data-id=\"70ca792\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13c4078 elementor-widget elementor-widget-text-editor\" data-id=\"13c4078\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"842\" data-end=\"1081\">The company joined the initiative to explore advanced digital tools that can support their innovative use of <strong data-start=\"965\" data-end=\"1000\">hemp concrete (hempcrete)<\/strong> \u2013 a sustainable material known for its excellent technical and environmental properties.<\/p><p data-start=\"1083\" data-end=\"1814\">To accelerate the digitalization of work processes and strengthen its position as a pioneer in sustainable construction, CoGreen d.o.o. sought professional support from the University of Maribor in the field of BIM (Building Information Modeling) implementation, process optimization, and advanced digital integration solutions. Through consulting sessions with a researcher from the Faculty of Civil Engineering, Transportation Engineering and Architecture of the University of Maribor, they received valuable recommendations and practical strategies for integrating 3D, 4D, and 5D BIM models into the company&#8217;s workflows. These models enable real-time project visualization, scheduling, and cost monitoring, ensuring more efficient planning, reduced risks, and better communication among stakeholders.<\/p><p data-start=\"1816\" data-end=\"2481\">Key recommendations included the gradual implementation of BIM, starting with pilot projects and targeted employee training. This approach helps mitigate common challenges such as high initial costs, resistance to change, and the need for additional employee training. By following these recommendations, CoGreen d.o.o. is well-prepared for a successful transition to BIM, improved operational efficiency, and enhanced competitiveness in the digitalized construction sector. Their proactive approach to digital transformation not only ensures compliance with emerging industry standards but also supports long-term sustainability and innovation in the field of green construction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f55a59 e-flex e-con-boxed e-con e-parent\" data-id=\"5f55a59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-498a893 elementor-widget elementor-widget-image\" data-id=\"498a893\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika13-220x300.png\" class=\"attachment-medium size-medium wp-image-3967\" alt=\"\" srcset=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika13-220x300.png 220w, https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika13.png 665w\" sizes=\"(max-width: 220px) 100vw, 220px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4be8c4c e-flex e-con-boxed e-con e-parent\" data-id=\"4be8c4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e154421 elementor-widget elementor-widget-text-editor\" data-id=\"e154421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2483\" data-end=\"2886\">Based on consultations, CoGreen d.o.o. received several strategic recommendations to support the effective implementation of BIM, process optimization, and a broader digital transformation in the management of sustainable construction projects. The recommendations focused on ensuring regulatory compliance, improving operational efficiency, and the use of advanced digital tools for environmentally responsible project execution.<\/p><p data-start=\"2888\" data-end=\"3732\">To further improve decision-making and enable real-time data insights, the company was recommended to explore <strong data-start=\"3006\" data-end=\"3046\">IoT project monitoring systems<\/strong>, <strong data-start=\"3048\" data-end=\"3090\">AI-based analytics<\/strong> and <strong data-start=\"3094\" data-end=\"3132\">extended reality (XR) tools<\/strong> that support accurate data interpretation and responsive field management. It was also recommended that CoGreen d.o.o. joins the <strong data-start=\"3283\" data-end=\"3340\">SRIP (Strategic Research and Innovation Partnerships)<\/strong> initiatives to connect with innovation ecosystems, research institutions, and strategic partners in the field of green and digital construction. Key challenges identified were the lack of digitally skilled professionals, resistance to organizational change, and the financial requirements of large-scale implementation, which are essential to address for the successful introduction of BIM and related digital technologies.<\/p><p data-start=\"3734\" data-end=\"4051\">By implementing these recommendations, CoGreen d.o.o. will successfully integrate BIM into its sustainable construction practices with modular innovations for growth, increase operational efficiency, and strengthen its competitive position in the green and digital construction market, while remaining aligned with both legislative and environmental standards.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aebdba6 e-flex e-con-boxed e-con e-parent\" data-id=\"aebdba6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34c2019 elementor-widget elementor-widget-text-editor\" data-id=\"34c2019\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"4053\" data-end=\"4765\"><strong data-start=\"4053\" data-end=\"4066\">Zaklju\u010dek<\/strong><br data-start=\"4066\" data-end=\"4069\">Sodelovanje podjetja CoGreen d.o.o. z Univerzo v Mariboru pomeni pomemben korak na poti njihove digitalne in zelene transformacije. Z vklju\u010devanjem naprednih digitalnih tehnologij, kot so BIM, IoT, analitika z umetno inteligenco in XR-orodja, ter s poudarjanjem naravnih gradbenih materialov, kot je konopljin beton, podjetje u\u010dinkovito premaguje izzive digitalizacije in krepi svojo vlogo pionirja trajnostne gradnje. Z uporabo strate\u0161kega, postopnega pristopa in strokovnega svetovanja CoGreen d.o.o. ne izbolj\u0161uje le operativne u\u010dinkovitosti in skladnosti s predpisi, temve\u010d si zagotavlja dolgoro\u010dne inovacije, odpornost in konkuren\u010dnost v razvijajo\u010di se krajini digitalne in zelene gradnje.<\/p><p data-start=\"4053\" data-end=\"4765\">Author: Doroteja Novak, University of Maribor<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5394d31 e-flex e-con-boxed e-con e-parent\" data-id=\"5394d31\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69ceea1 elementor-widget elementor-widget-image\" data-id=\"69ceea1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika7-225x300.jpg\" class=\"attachment-medium size-medium wp-image-3959\" alt=\"\" srcset=\"https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika7-225x300.jpg 225w, https:\/\/een.si\/wp-content\/uploads\/2025\/10\/Slika7.jpg 624w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>CoGreen d.o.o., slovensko gradbeno in in\u017eenirsko podjetje s sede\u017eem v Ljubljani, je specializirano za integrirane re\u0161itve gradnje s konopljo, ki jih dopolnjuje z mo\u010dnim inovativnim pristopom. Njihov glavni poudarek je [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3947,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-5754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uspesne-zgodbe"],"acf":[],"_links":{"self":[{"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/posts\/5754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/comments?post=5754"}],"version-history":[{"count":0,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/posts\/5754\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/media\/3947"}],"wp:attachment":[{"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/media?parent=5754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/categories?post=5754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/een.si\/en\/wp-json\/wp\/v2\/tags?post=5754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}